Stand Out in This Saturated Digital Landscape with a Custom Fit Website
It takes about 0.05 seconds to capture your audiences’ attention and shape their opinion about your brand. Create a unique online experience for your page visitors and strengthen your brand reputation with Ideianation digital marketing (IDM)’s custom web design services.
Why Your Business Needs a Custom Website Design
Increase Your Search Rankings and Drive More Targeted Traffic
Your website is the backbone of your business. It supports all your company’s digital marketing efforts and serves as your primary customer touchpoint. A responsive, custom eCommerce website design gives online users a clear idea of your brand offerings, unique value propositions and core values.
According to a report released by the eCommerce Foundation, 88 percent of U.S. consumers perform online research before making a purchase or visiting a local store. Without a professional custom website design, online shoppers can get easily frustrated. This results in an increased bounce rate, poor online reputation, and lower conversion rate.
Don’t let this be the case for your business. Ensure your target customers can find and navigate your website with ease. Invest in a responsive, well-designed, and informative website to improve your brand’s profitability and success.
Custom Fit Web Design vs. Website Templates: What’s Right for Your Business?
Your website is a powerful communication platform that allows you to market your brand 24/7 and connect with clients from across locations. However, not all sites guarantee your desired return on investment (ROI). The primary consideration is choosing between a website template and a custom design website.
A website template is a pre-made web design that allows developers to plug in content into a sophisticated framework built through HTML or CSS. You can edit limited features, such as colors, font styles and images. But aside from these, what you see is what you get. Although ready-made templates help you save time and money, they lack flexibility and uniqueness.
A custom design website, on the other hand, allows you to establish and express your brand through tailored page elements that align with your objectives. Custom web design cost is relatively higher than website templates, but they offer numerous benefits that give you a competitive edge. A custom WordPress website design is more search engine-friendly, customer-centric, unique, and scalable than built-in templates.
By choosing custom website design packages, you build a website around your specific customer journey and brand messaging.
Why Custom Web Design and Development is the Best Option for Your Brand?
In this crowded market, a custom WordPress website design can be a key differentiator for your business. A custom eCommerce web design allows you to avoid unnecessary functionalities and bloatware that might reduce its load times. Additionally, no theme restricts you from personalizing the appearance and functionality of a custom design web site.
With a brand-strengthening design, SEO-friendly elements and robust site architecture, custom website design pricing is well worth your investment. Still not convinced that custom web design packages are the better choice for your business? Let’s look at the statistics:
- 40 percent of online users abandon a website with a three-second delay in page load time (Kissmetrics)
- 90 percent of online shoppers trust a brand that provides positive user experience (UX) (Toptal)
- 48 percent of consumers indicate website design as the ultimate deciding factor in determining the credibility of a business (Ironpaper)
- 94 percent of first impressions are related to a website’s visual appeal and navigation (ResearchGate)
A custom design web site provides you with a trustworthy digital presence that meets your business needs in terms of quality, branding, and usability. Leverage custom web design services and leave a positive impression on your page visitors. Ideianation digital marketing (IDM) offers professional custom website design to help expand your brand’s online reach.